We told you a while back that “Yes, You Have to Get On LinkedIn.” So hopefully you took our advice and got your profile going. But maybe you’re now thinking, “How does this all work?” One of the most commonly asked LinkedIn questions is how to “get to” the big names on LinkedIn. If you want to networking with high level individuals, how do you connect with them on this awesome platform?
LinkedIn expert Lindsay Pollack gives us step by step instructions in her blog post “How to Network with VIPs on LinkedIn.” She talks about writing what she calls a “must-open” InMail subject line. And she gives you the exact formula for a concise and perfect introduction email. Read Lindsay’s step by step instructions and you’ll be ready to reach the big dogs on LinkedIn.
If you’re still a little wary about networking with the big dogs on LinkedIn, here’s why it’s a good idea:
- Usually people have their LinkedIn linked to their personal email accounts rather than their business account. They’re much more to reply when your message doesn’t come through their assistants.
- Use a connection through your alma mater or a group. Mentioning that connection could mean a more personal connection immediately.
- Sometimes high level individuals have the hardest time gaining LinkedIn connections, believe it or not. They’re not asked as much, so they might take notice more when you do ask for help.
So go for it. Grab your computer and ask for advice, even from those big dogs in the biz!
About the Author: Marcy Twete
Marcy Twete is the Founder and CEO of Career Girl Network and the author of the book “You Know Everybody! A Career Girl’s Guide to Building a Network That Works.” At Career Girl Network, Marcy provides women with information, resources, and networking to empower them in their careers and to advance the work of women in business as a whole. Prior to launching Career Girl Network, Marcy worked in numerous nonprofit organizations and as a consultant in the field of nonprofit fundraising, marketing, and community relations. Marcy is a graduate of the College of St. Benedict in St. Joseph, Minnesota, and a native of rural North Dakota. She is the Vice Chair of the Chicago Board of Directors for Step Up Women’s Network in Chicago and a member of the Advisory Board for Girls on the Run Twin Cities, and is dedicated to advancing the work of organizations that move the needle for women and girls worldwide.
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