Makeup: Beautifies and….Successifies?

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Posted March 2, 2012 by Marcy Twete in Building Your Brand

We all know makeup can beautify, but did you know if can also…..successify? Wait. Is that a word? Well, if it’s not, let me explain. The New York Times, citing the work of a clinical psychology professor from Harvard University claims that makeup, when worn modestly and appropriately, not only makes a woman more attractive, but increases her trustworthiness and competence in a business setting.

So, the next time you complain about not getting that raise or promotion, ask yourself this, “Did you put on blush this morning?”

Read the full article here, “Up the Career Ladder, Lipstick in Hand” from the New York Times.


About the Author

Marcy Twete

Marcy Twete is a career fundraiser turned corporate responsibility executive, a career and networking expert and the author of the book "You Know Everybody! A Career Girl’s Guide to Building a Network That Works."

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